WHY

Vision. There is a moment in time when individual identity is imprinted within an organization. We call this moment a ‘moon kick’ – a feisty exclamation of unexpected transformation. When your people see your vision as reflected in your brand, and you give them lots of space to align themselves in support of that vision, they find their own paths, and make their own decisions to go beyond training.

Mission. Reach the emotional connecting point that transcends the intellectual training.

We acknowledge the essential tension that exists between the need for job security and the individual’s need to stand out. We strive to connect passion with purpose to gain commitment and unleash potential.

Ambition. To become the must-have experience for anyone willing to unleash their unique attributes in the image of a brand identity. We want everyone to have a moon to kick.